17 Apr 2025
Established pharma brands must evolve their messaging to remain credible, competitive, and aligned with stakeholder needs. Master the success factors to: Discover how to use real-world evidence, case studies, and patient insights to create meaningful, educational content that drives engagement. …...
17 Apr 2025
By addressing pricing challenges and optimizing formulary positioning, pharmaceutical companies can create long-term value for both patients and healthcare systems. Achieve a step-by-step action plan to: Shift from product-focused selling to value-driven partnerships. Tackle pricing pressures and strengthen formulary positioning. …...
17 Apr 2025
Leverage your data and insights to reposition and refresh legacy products and meet the evolving needs of both healthcare professionals and patients. Take away specific solutions to: Explore strategies to extend the lifecycle of established pharmaceutical brands. Harness real-world evidence …...
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