Agenda
8:00 am
8:00 am
REGISTRATION & NETWORKING BREAKFAST:
BUILD COMMUNITY CONTACTS
8:45 am
8:45 am
OPENING REMARKS FROM THE CHAIRPERSON
9:00 am
9:00 am
OPENING KEYNOTE
The Future of Pharma: A Horizon Scan for 2025
9:30 am
9:30 am
HEALTHCARE PROVIDER PANEL
Speaking My Language: Supporting the Efforts of Healthcare Providers
10:15 am
10:15 am
SPEED NETWORKING!MAKE MEANINGFUL CONNECTIONS
10:25 am
10:25 am
REFRESHMENTS BREAK & EXHIBITOR LOUNGE VISITS
10:45 am
10:45 am
INDUSTRY EXPERT
Inspiring Loyalty: Data-Driven Decision-Making for a Smooth Customer Experience
11:15 am
11:15 am
C-SUITE POWER PANEL
What’s Keeping Pharmaceutical Changemakers Up at Night?
11:45 am
11:45 am
INDUSTRY EXPERT PANEL
Three Practical Ways That You Can Use AI Today
12:15 pm
12:15 pm
NETWORKING LUNCH & EXHIBITOR LOUNGE VISITS
1:45 pm
1:45 pm
Track A: BEYOND MARKETINGCASE STUDY
Customer Engagement Models: Harnessing Patient Experiences for the Competitive Edge
1:45 pm
2:15 pm
2:15 pm
Track A: BEYOND MARKETINGCASE STUDY
Friends, Not Foes: Making Compliance Departments Your Best Marketing Ally
2:15 pm
2:15 pm
Track B: MODERNIZING MARKETINGCASE STUDY
Enhancing Pharma Marketing with Analytics for Data-Driven Targeting
2:45 pm
2:45 pm
Track A: BEYOND MARKETINGINDUSTRY EXPERT PANEL
The Hidden Power of Patient Support Programs (PSP) for Sales and Marketing Teams
2:45 pm
2:45 pm
Track B: MODERNIZING MARKETINGINDUSTRY EXPERT PANEL
Top Tips for Optimizing Your Omnichannel and Digital Engagement
3:15 pm
3:15 pm
EXHIBITOR LOUNGE:ATTEND VENDOR DEMOS & CONSULT INDUSTRY EXPERTS
3:45 pm
3:45 pm
Track A: BEYOND MARKETINGINDUSTRY EXPERT PANEL
Smash Silo Working for Competitive Commercial Wins
3:45 pm
3:45 pm
Track B: MODERNIZING MARKETINGINDUSTRY EXPERT
Demystifying Conversational AI for Customer Engagement
4:15 pm
4:15 pm
4:15 pm
Track B: MODERNIZING MARKETINGCASE STUDY
Personalized Content for Rare Disease or Biosimilar Drug Categories: How to Break Through Clutter in Competitive Launches
4:45 pm
4:45 pm
REFRESHMENTS BREAK & EXHIBITOR LOUNGE VISITS
5:15 pm
5:15 pm
INDUSTRY EXPERT: MARKETING INSIGHT AND ANALYTICS
Evaluating and Optimizing Your Existing MarTech Stack
5:45 pm
5:45 pm
CASE STUDY
Industry Insights: Marketing Lessons from Consumer Health
6:15 pm
6:15 pm
END OF DAY ONE SUMMARY & CLOSING REMARKS
6:30 pm
6:30 pm
EVENING RECEPTION & ENTERTAINMENT
