Duration 16min 36sec

Pharma Marketing Masterclass: Transforming Vendor Relationships with Sanofi | Session Recording

Watch this recording from the 2024 Future Pharma Marketing Summit, featuring Milka Lukovich, Global Marketing Leader at Sanofi. She shares valuable insights on vendor management and collaboration, focusing on strategic goal setting, fostering safe communication, avoiding project overload, and identifying early warning signs in execution.

Key Insights:
– Strategies for Effective Vendor Partnerships
– Importance of Internal Alignment
– Building Trust and Transparent Communication
– Navigating Complex Marketing Ecosystems

Explore more Pharma Marketing insights at the Digital Pharma Summit Resource Hub: https://www.digitalpharmasummit.ca/resources/


Speaker

Milka Lukovich

Sanofi

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