Morgan has been in the pharmaceutical industry for 10 years, working in various capacities in patient services, patient access, and sales & marketing. He is currently the Patient Experience Lead, Neurology and Rare Disease, at UCB, and has held previous roles in specialty sales and patient services for rare disease, at Takeda.
He is passionate about creating inclusive environments that welcome all backgrounds and perspectives to allow for stronger partnerships and innovations in healthcare with patients at the centre.
Morgan has an MBA from the Schulich School of Business with dual specializations in business strategy and brand management, and a Bachelor of Science in Kinesiology and Human Physiology from the University of Windsor. He is currently based in Toronto with his wife and two daughters.
Day 1: Oct 15, 2025
2:45 pm
CASE STUDY
Improving Patient Outcomes Through Effective Engagement Strategies
Enhance patient outcomes by building stronger connections and supporting informed decision-making. Source practical tips to:
- Utilize personalized communication and digital tools to engage patients at each stage of their healthcare journey.
- Develop patient support programs that address barriers to adherence and empower patients to take control of their health.
- Review successful case studies that have demonstrated tangible improvements in patient outcomes through targeted engagement and identify pitfalls to avoid.
Improve your engagement approach to prioritize patient needs, ultimately enhancing health outcomes and fostering long-term loyalty and trust.
Day 2: Oct 15, 2025
